Founder-Led B2B Advisory
Moreno Advisory helps companies find the right people, start better conversations, and create real commercial opportunities through strategic B2B prospecting.
Founder & CEO
Carlos E. Moreno
The Founder & The Vision
Who Is Behind Moreno Advisory
Prospecting, LinkedIn Outreach and Practical Business Development
Founded by Carlos Eduardo Moreno, Moreno Advisory brings together more than 7 years of experience in sales, business development, and B2B prospecting.
After supporting companies through Fiverr and direct projects, Carlos created Moreno Advisory to offer a clearer, more strategic structure for the same kind of work: finding the right people, organizing outreach, and helping companies start better commercial conversations.
The goal is simple: help companies approach the right decision-makers with context, clarity, and a human message.
— Carlos Eduardo Moreno
The advisory operates from Mairinque, São Paulo, Brazil, with close founder involvement, practical communication, and an international B2B market perspective.
Our Story
Built From Practice,
Focused on Conversations
Moreno Advisory was founded by Carlos Eduardo Moreno after more than 7 years working with sales, business development, and B2B prospecting.
After supporting companies through Fiverr and direct projects, Moreno Advisory was created to bring a more strategic and professional structure to the same work: helping businesses find the right people, start better conversations, and create real commercial opportunities.
We are a founder-led advisory, which means every project is handled with close attention, transparency, and care.
Our Mission
To help B2B companies open qualified conversations with the right decision-makers through clear research, human outreach, and practical business development support.
Our Vision
To become a trusted founder-led advisory for companies that want practical, human, and organized support opening new commercial conversations.
What We Stand For
Our Core Values
These values aren't aspirational statements on a wall — they are the operating principles that govern every engagement and every decision we make.
Integrity
We operate with unwavering ethical standards, transparency, and accountability in every engagement.
Transparency
Clear communication, honest assessment, and complete visibility into every aspect of our work.
Excellence
We keep the work organized, thoughtful, and aligned with the quality each conversation deserves.
Innovation
We constantly challenge conventional approaches and bring creative, forward-thinking solutions to complex problems.
International Perspective
A practical view from Brazil for selected markets and international B2B conversations.
Commercial Focus
Every engagement is organized around clearer targets, better outreach, and real commercial conversations.
How We Work
Our Methodology
A disciplined, proven approach that transforms ambition into measurable growth.
Understand your ICP
We review your market, offer, audience, and business goals.
Build the target list
We identify companies and decision-makers that match your criteria.
Start human conversations
We create personalized LinkedIn outreach and follow-up messages.
Organize the pipeline
We track responses, qualify opportunities, and keep the process clear.
Review and adjust
We keep the process organized, transparent, and aligned with what the market is showing.
Ready to Work Together?
Let's explore how Moreno Advisory can become the growth partner your business deserves.